Create a positive perception and profile.
When branding either a new or existing Academy, we understand how important it is to create a positive image and communicate effectively to students, staff, stakeholders and parent. We have over ten years experience in providing fantastic campaigns for over twenty Academies to date - with measured results.
Cleverbox deliver design solutions for Academies at all stages of development
FEASIBILITY STAGE
Stakeholder communications and support strategies
- We deliver communications to inform and gain the trust of school staff, students, parents and the local community in supporting the new academy proposal and ensuring its future success
How do we do this?
- develop professional interim identity for the new Academy
- create consultation microsites to explain the rationale for the new Academy and encourage community feedback
- set-up of online forums for two-way communication
- production of regular newsletters and drop-in postcards to distribute to the local community
IMPLEMENTATION STAGE
Student engagement programmes
- involve students in the design of the new academy logo from the outset, offering an invaluable learning experience to pupils and an induction into design in the workplace
Communicate the Academy vision
- Cleverbox are specialists in transmitting the vision of the new Academy and its sponsors
- We work with stakeholders to ensure that the new identity reflects the Academy’s ethos from the outset
How do we do this?
- New logo, school identity and guidelines
- Creation of new uniform
- School stationery and branded pens, bags, Post-It notes etc
- Prospectus
- Website
- Recruitment adverts
- Photography for use in all communications
- Display boards and banners
- Academy launch campaign
OPEN ACADEMY
Deliver consistent, strategic marketing for ongoing success
- production of stunning, high quality prospectus, website and supporting collateral such as Open Day banners, leaflets and promotional films
- marketing communications strategy
- friendly and professional service, high level of support



